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Example playbooks

How teams like yours use SMS.

Illustrative examples of what schools, SACCOs, clinics, churches, shops and developers set up in MobiReach. They are scenarios, not customer quotes, and every message shown is a template you can use.

ILLUSTRATIVE EXAMPLE
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A primary school in Wakiso
Term fees, meetings and report cards
One import, one scheduled message, and every parent gets their own child's balance on the morning it is due.
1 credit
per parent for a 1-SMS reminder
Per parent
delivery report and resend
THE TEMPLATE
Dear {{first_name|Parent}}, {{student_name}}'s school fees balance is {{amount_due}}, due {{due_date:short}}. Pay via MoMo or at the bursar's office. Thank you.
Use this template β†’
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Savings and loan reminders on time
Example: a SACCO in Mukono

Members get a monthly savings reminder with their own amount, and an overdue-loan notice goes out automatically three days after a missed due date. Staff top up the wallet with MoMo before each run.

AutomationsPersonal amountsMoMo top-ups
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Fewer missed appointments, nothing private in the SMS
Example: a clinic in Ntinda

The evening before, every patient booked for tomorrow gets a reminder with the date and time only. Templates are marked privacy-safe: no condition, test or result is ever named, because anyone holding the phone can read it.

Privacy-safe templatesEvening-before scheduleDelivery report
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Birthdays that send themselves
Example: a church in Kampala

Members' dates of birth come in with the import; a birthday automation sends a blessing at 8 AM on the day. Service and cell-group reminders go to each group on Saturday evening.

Birthday automationCell-group listsWeekly reminders
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Bringing one-time buyers back
Example: a shop in Ntinda

Customers who have not bought in two months get one win-back message with an in-store offer. Quick edits fit it into a single SMS with the opt-out line, so each message costs one credit.

SegmentsQuick editsOpt-out handled
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Sign-in codes from one API
Example: a fintech app in Kampala

The app sends one-time codes with a single API call and checks them with another. Each message has a delivery status, signed webhooks report the outcome, and sandbox keys keep test traffic off real phones and off the bill.

OTP APISigned webhooksSandbox keys
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